Old School Cool...

So we know ‘Retro’ has always been cool. For most it’s a connection to fleeting moments passed, or a trigger for an emotional sensation that reminds us from whence we came, reminds us we’re human. And as much as I like vintage tees or logos of defunct brands that once symbolised a small piece of me how do we make the ‘retro’ modern cool?

Certain things have always been cool, The Rubicks cube, skateboards, 90’s Air Jordans and even Oakley frogskins. But they were cool and only become cooler the older, more authentic and rarer they get.

Chocolate Agency, An award winning agency operating out of China have just re-invented a little piece nostalgia. Remember those slap bracelets from when you were a kid? We loved them so much we would slap them on our wrists and wear them until they got that funky sweat smell. Well, take that idea add a little ‘minority report’ futurism, a watch and an undeniable style and you get the E-paper Slap Bracelet. It is crafted out of thin aluminum and is ultra sexy... Not to mention comfortable. 

It is a full “multimedia device” that simply slaps onto your wrist. The energy efficient e-paper surface is powered by kinetic energy supplied by the user as he or she walks around and does what they do. And to ensure the product is a true one size fits all kind of accessory you can adjust the length of the watch by adding extra magnetic strips. Genius.

This is cool, way cool.